Microsoft billionaire Bill Gates made news in August when it was reported that he put almost $100 million into stock of the company that owns the decisively boycotted Bud Light, but the huge investment was a move a former executive of that very beer company thinks is a bad idea.

According to an Aug. 18 report by investor research company TipRanks, the Bill & Melinda Gates Foundation Trust acquired 1,703,000 shares of Anheuser-Busch in the second quarter. According to a disclosure form, the total purchase was $96,594,160. With Anheuser-Busch closing at $56.22 on Friday, that’s worth about $95 million now.

The computer billionaire reportedly gobbled up the stock expecting the company to make a major comeback after the debilitating boycott of its Bud Light brand.

Bud Light was once the No. 1 selling beer in America, but after an ill-advised partnership with transgender TikTok influencer, Dylan Mulvaney, the brand has been toppled from its top spot.

In a matter of only a few short months, a massive and almost entirely organic boycott leaped into be ing after Americans were turned off by the Muvaney partnership campaign coupled with the proclamation by Alissa Heinerscheid

Advertisement
, the now-former Bud Light marketing vice president, that its customer base was “fratty” and “out-of-touch” and needed a makeover.

The losses have continued, Beer Business Daily publisher Harry Schuhmacher told Fox News on Friday.

“You see Bud Light still just stubbornly down around 30 percent in volume compared to last year, which is where it’s been since May or June,” Schuhmacher said. “That tells me that this is quasi-permanent, meaning those consumers are just lost forever.”

And it was reported that rival beer brand Modelo had surpassed Bud Light at grocery and alcohol stores.

Despite all that, Microsoft billionaire and nanny state advocate Bill Gates has jumped in to express his faith in the beer company.

But the faith is misplaced, according to Anson Frericks, former Anheuser-Busch president of operations, Fox News reported.

“Bill Gates is definitely making a mistake,” Frericks, now president of Strive Asset Management, said Wednesday on “Cavuto: Coast to Coast.”

“Earlier this year, he already made a $900 million mistake when he invested into one of Anheuser-Busch’s largest rivals, Heineken. He did that earlier this year. And since that investment, Heineken’s down about 10 percent, whereas the broader markets are up 10 percent.

“So, if I was looking for advice on investing to software companies, tech companies, I might go to Bill Gates. But if you’re looking at the beer industry, he doesn’t have a great track record of investing in winners at this point.”

Leave a Reply

Your email address will not be published. Required fields are marked *